Sunday, October 25, 2009

A model for SM, Ayala, Metro, Robinsons to design the website and open new franchise Aldais


I often wonder why the stores here like Ayala, SM and Robinsons and lots of their tenants don't use the web more with most affluent shoppers here in the Philippines now having an active online surfing with places like facebook and even TV getting online.  Setting up a website or blog is so cheap and easy to change or update if someone in authority made sure it happened.  And customers would apprciate the ability to see complete lines of merchandise or specials for the week.  One store in the USA and many parts of the world is Aldai and I wonder why they have not surfaced yet here in the Philippines as they would be excellent for small store locations with only limited items but quality at a low price. 

The major malls and department stores should seek to better use the internet web sites and blogs to make better use of their large purchasing power and get online in a big way and possibly set up a new chain franchise with the Aldai chain.  It is becoming very very popular in the States with low overhead with 2 or 3 employees handling a whole store.  It would seem with people looking for a new viable franchise this would be an excellent service and money maker. 

Regardless, the major department stores here need to examine their online presence as the world changes and customers demand new and cheaper ways to market such as Aldai does so well with emails to customers weekly, sales online, and a good layout that the stores here could follow.  Even SM doesn't evan contact information anymore for each store online and their addresses and maps.  I think it is a major oversite that SM, Ayala, Robinsons, Metro need to address rapidly.  Read more how Aldai does it below.  Lets have all the malls online with the same information here in the Philippines......

 
 

the ALDI way: incredible value every day.

The ALDI way of shopping has been continuously honed and refined since our first store opened in Southeastern Iowa in 1976. Committed to bringing food to customers at the lowest prices possible, our early stores set up shop in small spaces and introduced shoppers to the select-assortment concept, carrying only 500 select brand products. Compared with other supermarkets, our stores seemed tiny. But ALDI found a niche with Americans hungry for real value, and the chain grew rapidly.
Over time, more products were added, including more refrigerated and frozen foods. ALDI also began experimenting with Special Buy items, to great success. More recently, Sunday hours were instituted, and ALDI began accepting debit cards.
Today, there are over 1,000 ALDI stores in 29 states, from Kansas to the East Coast. And today’s ALDI store carries about 1,400 regularly-stocked items, including fresh meat, and, in certain locations, beer and wine. Though the original ALDI concept has been modified somewhat to accommodate our ever-changing tastes and preferences, the core concept remains: “Incredible Value Every Day.”
 
 
Special buys
 
 
 
Index of web links for Aldais
1,000 stores and growing!

All around the country, ALDI continues to grow!

Thanks to over 18 million loyal customers, ALDI is proud to be celebrating the opening of our 1,000th U.S. store! At a time when other retailers are cutting back and the recession is deepening, we continue to build new ALDI stores – now offering Incredible Value Every Day in 29 states nationwide. And this exciting 1,000th store in West Haven, Connecticut brings our common-sense solution to even more value-conscious consumers, just like you!
For over 30 years, ALDI has been offering grocery shoppers high quality products for a fraction of the cost – without having to buy in bulk. And now more than ever, we’re giving you more ways to save – without compromising quality! When you shop at ALDI, you can always count on finding products that are consistently equal to or better than the top national brands in quality and taste, for up to 50% less than at traditional grocery stores. And our Double Guarantee ensures it! In fact, you can find almost all of the items you need for your weekly shopping list at great ALDI prices every day – including staples like fresh produce, milk, bread and eggs. Helping you save an average of $115 a month on your family’s grocery bill!
Come see for yourself. Click here to find a store near you.

Or to get the full scoop on our 1,000th store, click here to read the press release.

SM, Ayala, Robinsons malls, Metro malls
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